User blog comment:Omega natsu2/Fairy Tail Episode 218: Believe, Review./@comment-2125188-20150131225346/@comment-7418318-20150201093803

Or of Erza, Gray and Natsu all attacking Dan Straight from the same side despite knowing that the shield reflects their attacks back - twice!

Or generally everyone acting stupid and out of character. As bad as the ECS arc was, at least it did a better job at getting the characters right (except for Lucy in places).

For me the ECS arc didn't feel half-assed, but it felt like it was made for the wrong audience. It's as if they were trying to draw in additional viewers of a younger age, which if it was successfull will likely backfire once they launch into the much darker Tartarus arc.